Our Privacy Policy

Last updated 24 May 2018

This policy lets you know what happens to any personal information you give to us, or any we may collect.


Consent to this Privacy Policy

When you use or access our services and Studios, you agree to the terms and conditions of this Privacy Policy, so please do take the time to have a quick read.


We may change this policy from time to time, depending on changes in the law and our internal privacy processes. We encourage you to check it from time to time when you visit our website.


Who we are, and how to contact us about data protection

Power of Pilates Ltd. are a data controller of your personal data. If you have any questions regarding our privacy policy please write to: Power of Pilates Ltd., 1 Chalfont Court, Chalfont Way, Lower Earley, Berkshire, RG6 5SY.


What kind of personal information we collect:


Personal and contact details including history such as first name, surname, email, address and phone number

Your date of birth, gender and age

Family members (if they also use our services and products)

Emergency contact information

Information about your health – only when relevant to the provision of our services to you (see ‘What we use your personal information for and the legal grounds’)

Purchase information – including products you currently hold with us and/or have purchased in the past

Visit information – including past and future appointment and class attendance dates

Records of your contact with us  

Marketing information including history of communications with you by email, and whether you open them or click on links

Financial and transactional data – when you make a payment with us in studio, over the phone, or on our website or app the transaction is processed by our business management software MindBodyOnline. When you make a payment or store billing information with us your Personal Information may be collected by their third party payment processors directly and not by us, and will be subject to the third party’s privacy policy. We have no control over, and are not responsible for, third parties’ collection, use and disclosure of your Personal Information.


For more information please refer to MindBodyOnline’s Privacy Policy and Security Policy 

Sources of personal information about you

There are numerous ways in which we receive personal information from you:

  • From you directly either in person, over the phone, via our website, our app
  • From third party platforms you have used to discover and book our services including MindBodyOnline (including their branded app)
  • Information generated about you when you use our studios, services, and website


Registering with Power of Pilates Ltd.

When you register an account with Power of Pilates Ltd. all personal data is processed and stored by MindBodyOnline and by registering with Power of Pilates Ltd. you agree to their Privacy and Security Policy. MindBody has Privacy Shield certification and a Breach Notification Process which complies with GDPR regulations.


Our Personal Data Philosophy

We follow industry agreed best practice data collection, processing and storage for any data we collect from you and we only collect it if it is necessary to provide you with one of our services or if we think it will help us improve our service to you.


We never buy information about you, or anyone else.


Other than the disclosures referred to in this policy, we will not disclose any personal information without your permission unless we are legally entitled or obliged to do so (for example, if required to do so by Court order or for the purposes of prevention of fraud or other crime) or for fraud and security monitoring purposes, for example, to detect and prevent cyberattacks or attempts to commit identity theft.


Our policy is not to share data unless necessary to manage your bookings with us – for instance with third party platforms as detailed here (anchor link to third parties.)


We never have, and never will, sell your data.


What we use your personal information for and the legal grounds for doing do

Where it is needed to provide you with our products or services, such as:

  • Administer and manage the product or service you have with us
  • To process new orders you make and the management of your client account
  • All stages and activities relevant to managing the product or service you have with us
  • To monitor and keep records of our interactions with you and our staff
  • To improve the quality of our service provision to you  


Where it is in our legitimate interests to do so, such as:

  • For management and auditing of business operations
  • For market research and analysis
  • To develop new products and services and review/improve current products and services


To comply with our legal obligations

  • To understand any injuries, illnesses or medical conditions you may have to  ensure your health and safety in the use of our services and products


Although we do not make it compulsory to give us every item of information we ask for and will always make it clear what information is and isn’t optional, the more information you volunteer (and the more accurate it is), the better we can tailor your experience with us.


What to do if your personal information changes

We aim to keep our information about you as accurate as possible. If you would like to review or change the details you have supplied us with, you may do so at any time, simply by contacting us.


How long we retain your personal information for

We will retain your information for as long as we have reasonable business needs and in line with legal and regulatory requirements or guidance. Our insurance requires us to hold medical information for 7 years.


Your rights

  • You have the right to object to certain purposes for processing, in particular to data processed for direct marketing purposes and to data processed based on our legitimate interests.
  • You have the right to request access to personal information we store about you and to obtain information about how we process it.
  • You also have the right to request that we erase all personal data about you (“right to be forgotten”) To do any of the above please contact us:



Marketing preferences and how to change them

There are several types of emails you can receive from us, ranging from the functional (confirmation that you’ve booked a class) to the fun (details of upcoming offers, discounts, launches etc.). You can opt in or out of any of them, but to allow us to offer you the best possible service, it helps if you’re opted in to them all.

1. News and Promotions

2. Account Management.

3. Reminders and schedule changes



You can change your preferences at any time via your profile on the MindBody site.  

  1. Log into the MINDBODY site.
  2. Click on the My Info tab.
  3. Click on the Profile sub-menu.
  4. Click Edit in the Personal section.
  5. You can then click the radio button to opt in or out of your preferences



We collect Cookies from you when you visit our website. These are small text files that are downloaded onto a computer, tablet or mobile device when someone visits a website. They allow the website to recognise that visitor’s device and store some information about the visitor’s preferences or past actions on our site. We collect cookies so we can analyse how you and others use our site so we can improve it for you and understand our business.


You can switch off cookies off in your browser. We also offer the ability to switch off cookies at the bottom of our website – however that will only apply to cookies collected by us, and not from other sites.

Third Party Vendors

At Power of Pilates Ltd. we don’t share your data with any third party other than platforms and technology utilised to service our business. We have no control over, and are not responsible for, third parties’ collection, use and disclosure of your Personal Information.


Below details the third parties we share personal data with and why – and links to their Privacy Policies and Security Policies (where relevant)


MindBodyOnline (MBO)

MBO is our business management software in which we store and manage your personal data to enable us to provide our services to you.




When you use our services your email data is transferred to our email marketing platform Mailchimp through which we send you marketing communications such as our newsletter and Studio news. You will only receive these Communications if you opt in to receive them.


Google Analytics

We use Google Analytics to analyse how users interact with our site to improve our business processes and your experience with us.

We cannot be responsible for the privacy policies and practices of other websites even if you access them using links from our site and recommend that you check the policy of each site you visit.